Posts Tagged ‘new year’

Rosetta Stone® offers some startling research results!

December 19, 2011

Rosetta Stone® reveals the key to self-improvement resolutions

 – £852.6m wasted on unwanted gifts last Christmas –

Keeping New Year resolutions is easier for those that set mental goals rather than physical goals, according to new research commissioned by Rosetta Stone.

With Christmas gifts buying season in full flow, Rosetta Stone, the premium language learning company, conducted research into Christmas gifts and New Year resolutions to see if respondents wish for gifts with the potential to last a lifetime by promoting self-improvement.

9% of respondents received more than £50 in unwanted gifts last Christmas (2010). The average amount wasted (£17.40) means that when applied to the UK adult population aged 18+ (49m), a staggering total of £852.6m was wasted on unwanted gifts last Christmas.

Resolutions themselves seem to be waning in popularity, with a total of 63% claiming not to have set any resolutions in 2011. Resolutions get less popular with age, with 41% of 16-24 year olds not making them, rising to 73% of the 55+ bracket.

Added to that, many that did set resolutions failed to achieve them, with 18% unable to lose weight and 12% failing at reaching their ambitions to get fitter.

Self-improvement from a mental perspective seemed to fare better, with just 4% failing to keep their resolution of learning a language, 4% failing to find a new hobby and 4% unable to travel and see the world.

Top reasons to break a new year resolution were lost motivation, or the respondent found it too difficult (29%) or did not have enough time (18%). 14% merely got bored, and 10% forgot.

Gustaf Nordbäck, Country Manager, Rosetta Stone UK commented: “It seems that some people are finding it difficult to keep to certain resolutions, and are therefore not even bothering to set them as they get older. Those that set mental goals rather than physical goals have a far better success rate, so we believe that mental self-improvement is the way to go for 2012 – and what better form of self-improvement than learning a new language!”

This is backed up by statistics revealing that of those people who would like to receive self improvement gifts this Christmas, one third (32%) would like language learning tools. Other high ranked choices for gifts included travel guides (30%) and health and wellbeing books or software (25%). Compared to other age profiles, the 25-34 age group recorded the highest votes for these preferences.

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Wow – where has 2010 gone?

December 28, 2010

Wow – where has 2010 gone? This year has been such a busy year – all in great ways – but the time has just flown!

On a business front, I began 2010 pursuing a new business idea – whatson4me. This idea quickly gathered momentum and gained local business support. Before I knew it I became the Master Franchisee for the UK for!

The starting of a new business has been an absolute thrill – much better than I ever anticipated. Besides my personal satisfaction, I was rewarded by, would you believe it – winning business awards!! Who’d have thought, so early on!

Sometimes I think that I’m very lucky…but as a great man once said “Luck is what happens when preparation meets opportunity.” I was very prepared to meet the challenges and I’ve continued in this vain and the business has gone from strength to strength. This really sets the groundwork for 2011, so I can’t wait to get going again to see what the New Year brings!!

We’ve also had a busy social calendar too. 2010 has been a year of family weddings, funerals, christenings and big birthdays. We’ve also had our fair share of fancy dress parties (which seem to be all the rage now!) and awards ceremonies and a whole variety of other weekends (races, boxing, etc).

It has to be said, we’re normally busy, so this has been no great demand on us – but we’ve been in social overdrive this year!! And our busy life didn’t seem to slow down till around the beginning of December! What a year on all fronts.

So, over the past few Festive days we have enjoyed a few days off with our family!

And on a family note, my two boys have grown up so much this year. My 4 year old is now at school and already knows everything! And my one year old is almost walking and talking!

Our Festive boys - Hamish & Theo

It’s also been great to have our family over from America. We miss them so much and our boys relish seeing their only grandparents, so it was brilliant to have them stay for the Christmas period.

So, all in all – 2010 has been one very busy year!!

Something has to give though – and in such a busy year the thing that has fallen by the way side this year is work on our house! We normally have several projects on the go, both inside and out, on every level from décor to construction.

However, this year, with the new business, busy family life and exceptionally busy social calendar, I’ve barely had time to start the vacuum!

Well that’s my excuse anyway! 😉

And so, now our thoughts turn to 2011…and if I could replicate 2010, then it will be an amazing year!

However, you have to shape your own destiny.  Things don’t happen by themselves.  You have to devise your plan and turn it into action!

So……I’m off to devise my plan of action!

I’ll be back shortly 🙂

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